Office of / Department of conversation / File no. 029
Episode 29 · Apr 15, 2026 · 46 min
Max Siegelman
Siegelman Stable, Starting With 50 Hats, and Turning Heritage Into Hype
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46:27
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On the recordEpisode 29
The gist
Max Siegelman didn’t set out to build a fashion brand — and he definitely didn’t plan on following in his family’s footsteps in horse racing. But somewhere between legacy and instinct, Siegelman Stable was born. What started with 50 hats — made, gifted, and reposted on Instagram — quickly turned into something much bigger.
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